A delegation visit to World Expo 2025

In July 2025, the Institute of Directors’ Japan Business Group led a visit to Japan centred around the UK Pavilion at World Expo Osaka, with additional engagements in Tokyo. The programme brought together IoD members, partner trade associations, and senior business representatives to support and strengthen UK–Japan commercial collaboration.

Working closely with the Chair of the Japan Business Group, I designed and produced a bilingual English–Japanese publication alongside supporting promotional assets and event materials. To improve accessibility and usability for audiences in both countries, I proposed and implemented a digital-first approach incorporating interactive navigation and dual-language content within a single publication.

The visit was delivered with the support of UK and Japanese institutions, including the City of London Corporation, the UK Department for Business and Trade, the Foreign, Commonwealth & Development Office, the Japan External Trade Organisation (JETRO), and the Osaka Prefectural Government.

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